09 February 2010

Free Webinar: The Seven Biggest Mistakes Business Owners Make With Their Web Sites

The Internet has changed recently, particularly with the growth of “Web 2.0” tools such as Facebook, blogging, Twitter, LinkedIn, podcasting and YouTube.

Although this has taken some of the focus off Web sites (for example, you can now have an on-line presence without a Web site), it doesn’t mean that Web sites are obsolete. Far from it! In fact, the opposite is true: A high-quality Web site is even more important than ever before. It’s just that it plays a different role in your on-line strategy. Now it's no longer the only place that people find you on the Internet; but it's still the last place they turn to before deciding to do business with you.

On Wednesday 17th February, I'm running a webinar about the seven biggest mistakes I see on business web sites. Here's the list for your reference:
  • Mistake #1: Their Web Site Doesn’t Change, so It’s Inaccurate, Out Of Date, Or Just Plain Wrong
  • Mistake #2: They Make It Too Difficult For People to Buy
  • Mistake #3: They Don’t Have A “Plan B” For People Who Don’t Buy
  • Mistake #4: Their Web Site Focuses On Themselves, Not the Real Problems of Their Site Visitors
  • Mistake #5: They Try To Sell Too Soon
  • Mistake #6: They Try To Please Everybody (And End Up Pleasing Nobody)
  • Mistake #7: Their Web Site Doesn’t Fit The Rest Of Their On-Line Strategy
This is a free webinar, on Wednesday 17th February, from 9.30-10.30am W.A. (Perth) time.

Register for the webinar here (and see the time in your time zone as well).

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